Food and beverage innovation firm Mattson takes a look at the hot consumer food and beverage trends in 2020. One of the top desires from our survey respondents in our Robinson Fresh omnichannel research project expressed that consumers would highly value having a live chat with a nutritionist during their online shopping experience. Balancing the Geographic Pendulum Robinson Worldwide, Inc. All Rights Reserved. Please see www.deloitte.com/about to learn more about our global network of member firms. In my role, I get to spend a lot of my time digging into large sets of data from all sorts of perspectives; what’s ringing through the register, what’s landing on the plate at your local eatery, what fresh produce trends are featured in recipes online, or making the news through various social media channels. Explore. Consumer Concern and Financial Pressure Drive Produce Trends at Retail (Aug. 6) Big spikes in grocery sales, triggered by the start of COVID-19, continue to track more than four months later, with sales gains for the week ending in July 26 11.7 % higher than the same week in 2019. Insights offer a look into why shoppers purchase and prefer certain items over others. Source: IRI, Total US, MULO, % growth vs. year ago week ending May 24, 2020, “Memorial Day week was an important gauge for me to see if summer fruits and vegetables got off to a strong start,” said Joe Watson, VP of Membership and Engagement for the Produce Marketing Association (PMA). During the Great Recession of 2007–2010, only fresh fruits and vegetables and health care grew (1.4 percent each). “We’re seeing more emphasis on plant based food.”. If you want to learn more about how I or my team provide an information advantage driving smarter solutions, visit RobinsonFresh.com. Growth also occurred in alcohol, apparel and fashion, entertainment, and processed food. Brian’s career experience covers multiple retail areas including: inventory management, procurement of both perishable and non-perishable goods, replenishment/allocation, promotional planning, pricing, third-party logistics, and import procurement. Barb works directly with consumer and industrial product clients focusing on their regulatory environment, supply chain, technology and processes, and other issues and opportunities. “From day one we have seen vegetables take big leaps over last year’s sales and that remained true for Memorial Day weekend also,” said Parker. var jarticle3 = jQuery("article p:nth-child(3)"); Regenerative agriculture. One temptation in the fresh produce world is to focus so much on the daily business that there’s no time for forecasting and looking at the big picture. var jarticle = jQuery("article p:nth-child(2)"); July 13, 2017, Trend: Prepared and Specialty Foods Webinar Replay DTTL and each of its member firms are legally separate and independent entities. “In mid-March, consumers were in their stock-up mindset and diverted their dollars from fresh to frozen and canned. Of note, only health care (at 2 percent) exceeded these categories (see figure).3. Download the webinar replays and presentations to learn more: Track, assess and innovate - in store and out, Deeper understanding of attitudes and behaviors, Prescriptive analytics expertise to uncover growth pockets, Powerful solutions for more loyal shoppers, Daily and weekly data enables rapid decisions, Track demand, supply, channel shift and other key metrics, Fresh foods opportunity isn’t one-size-fits-all: IRI. She has also served in key leadership roles with Deloitte’s Women’s Initiatives and Junior Achievement. Working in the produce industry, we know what a cyclical market can look like. In her role of V.P. of Commercial Development & Analytics, Robinson Fresh. July 25, 2019 A pulse on omnichannel grocery shopping: Are grocers set up for success? The economic recovery along with the foodservice engagement in those states will be very telling for the likely level of demand at food retailing for the foreseeable future. 1 But, with mixed economic signals heading into 2020, a question arises: Does fresh produce spoil revenue growth? As people embrace their differences, they want greater varieties of food choices. Currently, consumers are showing strong interest in fresh fruits and vegetables, thereby helping provide ample growth opportunities for companies in the fresh food ecosystem. Greg Johnson is Director of Media Development for Blue Book Services, jQuery(function() {var licenseKey = "BBSIProduceAds"; var pageName = "ProduceMarketingSite"; var ad1 = new BBSiGetAdsWidget("squareAdPost", licenseKey, pageName, 1, "PMSHPSQ"); var ad2 = new BBSiGetAdsWidget("bannerAdPost", licenseKey, pageName, 1, "PMSHPB");});//????????????? Since mid-March, the closing of schools and colleges brought many more meal occasions to at-home. September 24, 2020 … Overall, from 1995 to 2017, consumer expenditures on produce grew 1 percent CAGR. View in article, Carol M. Bareuther, “Five QSR menu trends: More fresh produce,” Produce Business, August 27, 2019. February 25, 2020 And, as a busy mom, I am always looking for ways to make my shopping experience easier, more inspiring, and faster! While gains in frozen continued to outpace those in fresh and canned, frozen is also the smallest of the three areas and the difference has grown significantly smaller since the two panic buying weeks. Amelia Freidline. //?. And both spots are sticklers for top notch goods. She is a graduate of Gustavus Adolphus College, where she obtained her Bachelor of Science degree in 2003 in Business Management and Communications. He has rich experience in writing high-impact thoughtware backed by detailed research and analytics. Curt has led consumer research groups in consumer products and retail organizations. “I’m very pleased to see that the fresh share of total fruit and vegetable dollars across the store is almost back to pre-pandemic rates,” said Watson. Brian has worked with leading national and regional grocery retailers in the areas of process redesign, supply chain solution implementation, SAP, and JDA software packages. Already in 2020, I’ve seen numerous articles on ways retailers are growing their fresh produce departments, adding more space to items that focus on living a healthy lifestyle, and promoting fresh items that support certain dietary trends and needs.